The Importance of Dental Hygiene: Insights from Our Community Survey
Let’s take a look at what our Beauty Buddies have to say on the subject.
Dental hygiene is an essential part of overall health and well-being. It involves practices that keep the mouth clean and free of disease and other problems (e.g., bad breath). Good dental hygiene helps prevent cavities, gum disease, and other oral infections. At Beauty Buddy, we understand the significance of dental care, and we recently conducted a survey within our community to explore their dental hygiene habits and preferences. The results have provided us with valuable insights, highlighting both positive practices and areas where there is room for improvement.
84% of respondents brush their teeth twice a day.
Brushing Frequency
The overwhelming majority (84%) of our community follows the recommended practice of brushing twice daily. This is excellent news, as regular brushing is crucial for removing plaque and preventing tooth decay.
However, it's important to note that a small percentage of respondents admit to brushing less frequently (with 6% brushing once a day and 1% only when they remember), indicating a need for continued emphasis on the importance of this basic habit.
Additional Dental Hygiene Products
Mouthwash is a popular addition to oral care routines, with a significant majority (71%) using it to supplement brushing and flossing. Its antibacterial properties and breath-freshening effects make it a valuable tool.
Dental floss is also widely used (67%), demonstrating an understanding of the importance of interdental cleaning.
Toothbrush types
Electric toothbrushes emerged as the most popular choice, used by 50% of respondents. While electric toothbrushes hold the majority, a substantial 36% still opt for traditional manual toothbrushes. A smaller segment of respondents, 14%, reported switching between different toothbrush types, suggesting a degree of variety in their oral hygiene practices.
Notably, eco-conscious choices were represented by 1% of respondents using bamboo or eco-friendly toothbrushes, indicating a small but present interest in sustainable alternatives
Toothbrush Replacement
Our survey revealed a range of toothbrush replacement habits among respondents. The largest group (52%) reported replacing their toothbrush or toothbrush head every 3-4 months, consistent with dental recommendations.
However, a substantial 34% indicated a more frequent replacement cycle of every 1-2 months. Less frequent replacement was observed among 13% of respondents, who do so every 6 months. A small minority (3%) admitted to replacing their toothbrush only when it appears worn out, suggesting a less regular approach to this aspect of dental hygiene
Teeth Whitening Products
When it comes to achieving a brighter smile, whitening toothpaste is the most popular choice (66%), likely due to its convenience.
However, whitening strips (29%) and charcoal-based products (24%) also have a notable following. It's important to educate consumers about the effectiveness and safety of these and other whitening options, as 21% of respondents don't use any whitening products.
Experience with Trendy Dental
When it comes to trendy dental products, a significant portion of our respondents (57%) express curiosity but haven't tried them. However, 31% have tried them and loved the experience. On the other hand, 6% tried trendy products but didn't like them.
Additionally, 4% are unsure what qualifies as a trendy product, while a smaller percentage are not interested in experimenting (2%) or don't experiment with dental products at all (2%)
Are you keen to gather valuable feedback and insights directly from your target audience? Don't hesitate to reach out to us today to discuss the exciting possibilities of running targeted surveys. Let us help you achieve your goals!
We understand the importance of knowing your target audience. Do you make assumptions about your consumers, their preferences, opinions and needs? Understanding your consumers is key to ensuring your business decisions are well-informed and effective.
AT PXBB we run targeted survey campaigns, through Beauty Buddy the app, for our clients. Surveys provide answers, generate fresh data and insights, they substantiate assumptions and also help identify new trends.
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